Google has announced the official launch date of its Google Pixel 10 lineup, and it’s just around the corner.

According to media invites shared by Google, the Google Pixel 10 will launch on August 20. Google is expected to share more information about the phone alongside a collection of other Pixel devices, including new earbuds and watches, at its Made by Google event on the same day.

Google is officially showing the Pixel 10 already. Assuming this isn’t a 10 Pro, looks like 3 cameras on the base phone is the main thing that’s new. Otherwise… same design 🤓 pic.twitter.com/i3gF7Mshts

— Marques Brownlee (@MKBHD) July 22, 2025

Unsurprisingly, the Google Pixel 10’s launch comes almost exactly one year after the Pixel 9. And based on the brief showcase video on the device’s Google Store page, it appears to share an identical design to the previous iteration, sporting the same rounded display and pill-based camera bump that defined that generation of the popular smartphone lineup.

Despite the similar look, leaks suggest the phone will come with the new Tensor G5 chip, a moderately larger battery, and a third camera. We’re certainly eager to learn more about the differences between the standard and Pro models of the phone, too, as Google is known for pushing some of its most attractive features to its premium device.

Fans will also get a look at the Pixel 10 Pro Fold and Pixel Watch 4, both of which are set to be iterative devices rather than substantial updates—at least in terms of design. If you need new earbuds, you can expect a formal announcement of fresh Pixel Buds, too.

Google hasn’t confirmed anything regarding pricing for the Pixel 10 family yet, so it’s yet to be seen if ongoing tariffs will have a larger impact than usual on those looking to upgrade to the company’s newest flagship series.

If you want to watch the announcements from the Made by Google event, you’ll be able to livestream it on YouTube. The keynote, which will take place in New York, starts August 20 at 1 PM ET.